Coda
WHEN JIM FLORA was promoted to Art Director at Columbia Records in 1943, one of his first innovations was a monthly new-release booklet called Coda, highlighting the label’s latest classical, jazz and pop releases. Coda was illustrated — front cover to back — by Flora. “I took ’em home and did them,” he explained in a 1998 interview. “This was my fancy and I wasn’t going to let anyone else do it.” Here are samples of his idiosyncratic work from the pages of Coda.