Filed Under: "The Day the Cow Sneezed"

This steamroller is obviously in violation of some vehicular maximum-occupancy statute. The question is—who gets ordered to court? Most likely young Fletcher (at the controls), the only homo sapien on the scene. He’s the most convenient scapegoat (though not the only goat). All the other animals jumped on top of the steam roller as fast as they could. It was the only safe place to be. “STOP!,” everyone was shouting. But the steam roller kept…

In the Nov. 20 Wall Street Journal “Bookshelf” column, Meghan Cox Gurdon reviews Flora’s 1957 The Day The Cow Sneezed, recently reprinted by Enchanted Lion Books: “Flora’s style is about as goofily retro as it’s possible to get, with wide-eyed men in suits, amazed-looking wild animals, and an old-fashioned matte palate of red, pink, green and gray. In the story a series of wild events unfurls when a boy neglects his cow, which catches cold…

JimFlora.com has issued a low-cost ($25) fine art print of the cover of THE DAY THE COW SNEEZED, Flora’s second kiddie book. Originally published in 1957 by Harcourt, the book was just reprinted by Enchanted Lion. Our 11″ x 8-1/2″ print features the complete cover art (used on both editions), including Flora’s playful hand-cut letters. This is an open, unnumbered edition (i.e., there is no limit on the print run).

Spot illustration, dedication page, The Day the Cow Sneezed, now back in print thanks to Enchanted Lion Books. The first review—favorable!—courtesy the For Immediate Release (Kids) blog: I like his habit of calling attention to certain words by putting them in all caps, nearly on every page: POW! WHAMBO! and my personal favorite KA-BLOWIE-BLAM! I also enjoy the language he uses, specific phrases such as “scrunched as flat as corn flakes.” It’s just plain good…

Today we launch a new Jim Flora fine art print: Ferris Wheel Fireworks, adapted from Flora’s second kiddie book, The Day the Cow Sneezed (1957). The long-sought book will be reprinted this fall by Enchanted Lion. At that time we’ll issue a print of the book cover, which includes the artist’s fabulous hand-typography. However, during the image restoration process, Flora archivist/printmaker Barbara Economon saw the print possibilities of the book’s chaotic two-page (34-35) tableau. The…

For years we’ve attempted to interest publishers in reprinting Jim Flora’s 17 popular children’s books. At the top of our wish-list were four titles: The Fabulous Firework Family (1955); The Day the Cow Sneezed (1957); Charlie Yup and His Snip-Snap Boys (1959); and Grampa’s Ghost Stories (1978). We consider these the top-tier Flora kiddie books on an artistic level—with The Day the Cow Sneezed the most outlandish of the quartet. We’ve had inquiries, offers, meetings,…

Tempera overlay, The Day the Cow Sneezed, 1957, courtesy the Dr. Irvin Kerlan Collection, University of Minnesota Children’s Literature Research Center.

Postman bites dog! Or at least appears to be attempting to turn the tables. Tempera draft from The Day The Cow Sneezed, courtesy the Dr. Irvin Kerlan children’s literature collection. Although the book was published in 1957, archival correspondence between Flora and his Harcourt editor Margaret McElderry indicates the book was being developed as early as 1955, the same year Flora’s first children’s book, The Fabulous Firework Family, was published.

Detail, The Day the Cow Sneezed, tempera draft, 1957, courtesy the Dr. Irvin Kerlan Collection, University of Minnesota. A gallery of early Flora roughs and overlays from the Kerlan collection will be included in our next Fantagraphics book, The Sweetly Diabolic Art of Jim Flora (target publication date September 2009).

Draft overlay, The Day the Cow Sneezed, 1957, found amid the James Flora Papers in the Dr. Irvin J. Kerlan Collection, University of Minnesota. Who was Dr. Kerlan?

Farm scene draft for The Day the Cow Sneezed (1957), Flora’s second children’s book. The landscape image is one of 80 scans Barbara and I recently acquired from the Kerlan Collection at the University of Minnesota. We plan to reproduce a number of these early work pages in our third book of Floriana, currently being compiled and written. Among the artifacts — donated to the University by the artist — was an eye-popping version of…

Draft illustration, The Day the Cow Sneezed (1957)Flora’s second children’s bookThat goat gets around.